Zoho CRM is undoubtedly a core Zoho application and is so popular that its name is often used as a synonym for “everything Zoho.” It’s included in the Zoho One apps and is almost always used as an SSOT (“Single Source of Truth”) for literally any Zoho implementation.
Acknowledged by critics and customers alike, Zoho CRM is the oldest and most well-developed Zoho product, having been rightfully recognized by Gartner, Forrester, Nucleus Research, IDC, and Info-Tech Research Group.
Of course, Zoho pays close attention to its flagship creation by running many webinars, publishing Zoho CRM training videos, and offering paid certifications for Zoho CRM administrators and developers alike (we are certified, too). This Zoho CRM resources hub aggregates everything we have on the most popular Zoho application.